Yahoo! Store Tips, Tricks, and Info

Web Design Elements that Increase Conversion Rates

Posted by Kaitlyn on November 19, 2012 at 3:55 pm

No matter where you go, everyone seems to be talking about conversion rates and how you can improve them. Furthermore, everyone is claiming that they have found the panacea for conversion: SEO, Branding, Social Media, etc. While all such tools are effective, they are no panacea–especially for new store owners. Too many store owners rely [...]

New Feature

Posted by Beverly on June 21, 2012 at 3:11 pm

We have a new feature that many of you, especially those who sell food items, will be interested in. It allows merchants to flag specific states in which the methods are not going to be blocked (even though there are blocked methods set).  This is to allow close states (same zone) to still use Ground [...]

New Look for PromoManager.com!

Posted by Robin on April 11, 2012 at 10:33 am

Please, take a moment to head over to PromoManager.com to check out the design. Not familiar with the Promo Manager? The Promo Manager is one of KingWebmaster’s web-based systems that allows Yahoo! Stores to create and execute a wide range of promotions that are only possible by using the Promo Manager. You create promotions based [...]

Centrifuge Webinar Today – 2 PM ET

Posted by Robin on March 29, 2012 at 10:25 am

Join us today at 2 PM ET to learn how the Centrifuge Inventory System can revolutionize the way you manage inventory in your Yahoo! Store. Centrifuge is fully web-based so you can easily monitor and maintain stock levels from anywhere and on any device. This all in one system simplifies complex inventory scenarios with features [...]

Yahoo! Summit 2012

Posted by Robin on March 8, 2012 at 9:45 am

It’s almost that time of year again – Yahoo! Merchant Summit time! The dates have been announced and the 4th annual Merchant Summit will be held in Santa Clara, CA on August 7th and 8th. Last year’s event was a sell out; you will want to be sure to register early. This is a fantastic [...]

Get off to a running start in 2012

Posted by Robin on January 5, 2012 at 2:41 pm

The first of the year is a great time for reviewing and revising your business model and practices. Make sure 2012 is your most successful year yet and follow these suggestions to perform a business evaluation. ***Review the goals you set at the beginning of 2011 – if you have reached them, congratulations! If not, [...]

Gordon Ramsay, Website Consultant?

Posted by Robin on December 16, 2011 at 12:18 pm

We thought that this post from our friend Scott Sanfilippo that imagines what would happen if Gordon Ramsay got into e-commerce was spot on and wanted to share it with our readers. Enjoy! “When Gordon Ramsay walks into your restaurant with the crew from Kitchen Nightmares, more than likely he’s a little too late. I’m [...]

Holiday 2011 – Early Stats and Promotional Tips

Posted by Robin on November 29, 2011 at 4:42 pm

According to data collected from 500 retailers by IBM, sales for Cyber Monday 2011 grew by 33% over last year. Some early data also shows what a difference a year made for mobile shopping –  mobile sales jumped to 6.6% of all online purchases from only 2.3% last year and shoppers using mobile devices to [...]

Boo! A Scary Shipping Story (with a happy ending)!

Posted by Robin on October 31, 2011 at 3:16 pm

We recently heard from one of our clients who had an interesting story that we thought we should share. As with many things, this realization came about because of an oversight – the real-time shipping link was accidentally deleted from their shipping settings. First a little back story, this retailer was using Yahoo!’s default shipping [...]

Holiday Planning Part IV – Navigation

Posted by Robin on October 19, 2011 at 12:43 pm

In this week’s installment, I will discuss some navigational features that make it easy for shoppers to find their way around your e-commerce store. Getting the traffic you need to get the conversions you want can be a challenge. But, once shoppers land in your store, it is as easy as making sure you have [...]