Social Networking

New Feature

Posted by Beverly on June 21, 2012 at 3:11 pm

We have a new feature that many of you, especially those who sell food items, will be interested in. It allows merchants to flag specific states in which the methods are not going to be blocked (even though there are blocked methods set).  This is to allow close states (same zone) to still use Ground [...]

Facebook Timeline for Business Pages

Posted by Robin on April 18, 2012 at 10:26 am

Are you one of the lovers or haters of Facebook Timeline? Personally, I think it is an improvement. I was never crazy about the landing pages that businesses would create in order to get you to “like” them, and with the Timeline feature, that is gone. But, that isn’t the only reason I think it [...]

Pinterest and E-commerce

Posted by Robin on March 1, 2012 at 3:30 pm

One of the hottest discussions to surface this year is how the social pin-boarding site Pinterest will influence e-commerce. So far, it is growing by leaps and bounds, and in January drove more referral traffic than Google+, Reddit, YouTube and LinkedIn combined. Pinterest is on track to overtake Twitter and Google to slide into the [...]

Adventures in Shopping

Posted by Robin on February 10, 2012 at 12:36 pm

Have you run into a brick wall when it comes to growing your Facebook fan base? This week as I completed a purchase at Hayneedle, I encountered a great way to for e-commerce merchants to use the checkout process to get more Facebook fans. Right after completing my order that I was really excited about [...]

Google Your World

Posted by Robin on January 10, 2012 at 2:37 pm

I’m as guilty as anyone for seriously ignoring my Google+ profile, but the new search feature they rolled out today may give all us procrastinators a few new reasons to start using Google’s social network. Today Google announced their latest innovation called Search plus Your World which introduces three new features to their Social Search [...]

An Introduction to Pinterest

Posted by Robin on December 27, 2011 at 3:25 pm

I haven’t payed too much attention to Pineterest, but this morning I decided to set up my account and thought some may be interested in seeing what this newish social site is about. For the initiated, Pineterest is a kind of internet “pin” board to post collections of things of interest to you. It is [...]

Tweeting for dollars

Posted by Robin on December 20, 2011 at 10:02 am

One question that many of our clients have is, “how do I make social networking work for my e-commerce business?” Business owners know that there is value to be gained, but many just aren’t sure how to cultivate it. Or, they are active on Facebook but haven’t figured out how to monetize their Twitter profile. [...]