M-Commerce

New Feature

Posted by Beverly on June 21, 2012 at 3:11 pm

We have a new feature that many of you, especially those who sell food items, will be interested in. It allows merchants to flag specific states in which the methods are not going to be blocked (even though there are blocked methods set).  This is to allow close states (same zone) to still use Ground [...]

Holiday 2011 – Early Stats and Promotional Tips

Posted by Robin on November 29, 2011 at 4:42 pm

According to data collected from 500 retailers by IBM, sales for Cyber Monday 2011 grew by 33% over last year. Some early data also shows what a difference a year made for mobile shopping –  mobile sales jumped to 6.6% of all online purchases from only 2.3% last year and shoppers using mobile devices to [...]

Holiday Planning Part IV – Navigation

Posted by Robin on October 19, 2011 at 12:43 pm

In this week’s installment, I will discuss some navigational features that make it easy for shoppers to find their way around your e-commerce store. Getting the traffic you need to get the conversions you want can be a challenge. But, once shoppers land in your store, it is as easy as making sure you have [...]

It’s That Time of Year Again

Posted by Robin on August 11, 2011 at 1:24 pm

It’s getting to be that time of the year again, like it or not, back to school shopping and cooler temperatures are on their way. Also lurking right around the corner is the holiday shopping season. As an e-retailer, you can think of this as your free pass to make any changes or add any [...]

Do I Really Have to Go Mobile?

Posted by Robin on July 22, 2011 at 10:22 am

Short answer, yes. Longer answer, not necessarily – that is if you don’t mind potentially missing out on an entirely new customer base and positioning your store as one of the early adopters in the first wave of mobile e-commerce stores. If you are like many store owners, you’ve probably thought about having a mobile [...]

E-Commerce Holiday Wishlist

Posted by Robin on April 26, 2011 at 2:06 pm

I know, I know, the snow hasn’t even melted in some parts of the country and all you want to do is feel the sun on your face, but it’s time to figure out your plan of attack for the coming holiday season. So, what should you have on your wish list for 2011? Search [...]

Email Marketing in the Age of Smartphones

Posted by Robin on January 31, 2011 at 12:11 pm

Smartphones have taken over the world and as an e-retailer, it’s part of your responsibility to make sure customers can browse and shop your site. Why would you stop there? By keeping just a few simple guidelines in mind, you can be sure your customers will be able to easily read your email marketing campaigns. [...]

Are You Mobile Yet?

Posted by Robin on October 14, 2010 at 11:16 am

You can’t read anything these days without hearing about mobile commerce. You also know that you need to start getting serious about preparing your store, but what exactly are the aspects of m-commerce that you should be thinking about? Shaun Ryan over at ECommerceTimes.com has some great tips to get you going on your road [...]