According to comScore, the sales period from November 1st – December 25th 2011 experienced a 15 percent increase in sales over the same period in 2010. Although the numbers aren’t in yet, The National Retail Federation is expecting total online sales to be up approximately 3.8 percent over last year’s holiday shopping season. comScore speculates [...]
With one week to go until the fourth annual Free Shipping Day, participating e-merchants are bracing for an onslaught of orders and putting their plan in place to ensure all orders are received by Christmas Eve. According to the merchants interviewed for a recent article at Entrepreneur.com, attracting new customers is one of the biggest [...]
According to data collected from 500 retailers by IBM, sales for Cyber Monday 2011 grew by 33% over last year. Some early data also shows what a difference a year made for mobile shopping – mobile sales jumped to 6.6% of all online purchases from only 2.3% last year and shoppers using mobile devices to [...]
Yes! The early bird can catch the sale when unbeatable promotions are good only on Thanksgiving. From InternetRetailer.com – Thanksgiving is for selling – More than half of U.S. online retailers, or 51%, will do their best to tempt sated, stuffed and perhaps sleepy consumers on Thursday by offering promotions good only on Thanksgiving Day, [...]
Last week we covered promotions and we can all agree on the importance of promotions, but they aren’t going to be effective if their timing is off. This week I will give you an easy reference guide for the days and dates to keep in mind for the rest of the year. Thanksgiving week – [...]
Ready, set, go! The race is on to make the most of the coming holiday season, here is the first installment of a special holiday survival series.
It’s getting to be that time of the year again, like it or not, back to school shopping and cooler temperatures are on their way. Also lurking right around the corner is the holiday shopping season. As an e-retailer, you can think of this as your free pass to make any changes or add any [...]
I know, I know, the snow hasn’t even melted in some parts of the country and all you want to do is feel the sun on your face, but it’s time to figure out your plan of attack for the coming holiday season. So, what should you have on your wish list for 2011? Search [...]